Services
Six connected services for ecommerce growth.
Search, storefront, conversion, measurement, automation and leadership — delivered by one senior partner who can see how a change in one area affects the others.
Choose by the problem you have
Which service do I need?
Start from what you’re seeing. Most situations involve more than one area — that’s the point of working with one partner.
We’ve had an SEO audit, but little of it has been implemented.
A replatform or redesign is coming and we can’t afford to lose organic traffic.
Marketing is waiting on development for landing pages and product page changes.
Traffic is growing but revenue per visitor is flat.
Our platforms report different revenue and we don’t know which to trust.
Our lifecycle team spends hours on manual exports and broken syncs.
Several agencies, no single owner, and big technology decisions ahead.
The stack we work in.
Configuring, debugging and connecting these platforms is part of the day-to-day work — directly where that’s the right call, and alongside your developers and agencies where it isn’t.
Commerce
- Shopify
- Shopify Plus
- Checkout Extensibility
- Shopify Flow
- Liquid
- Shopify Functions
Search & discovery
- Google Search Console
- Google Merchant Center
- Schema.org structured data
- Bing Webmaster Tools
- Product feeds
Measurement
- GA4
- Google Tag Manager
- Server-side tagging
- Meta Pixel
- Meta Conversions API
- Shopify custom pixels
Data
- BigQuery
- SQL
- Looker Studio
Lifecycle & retention
- Klaviyo
- Skio
- Customer accounts
- Segmentation
Experimentation
- Intelligems
- Shoplift
Infrastructure & web
- Cloudflare
- JavaScript
- HTML & CSS
- REST & GraphQL APIs
- Webhooks
- Core Web Vitals
Platform names are trademarks of their respective owners. Listing them reflects working experience, not a partnership, certification or endorsement.
Support shaped around the problem.
Scope is agreed after an introductory conversation and a look at your current setup. Every engagement is priced to its scope — there are no fixed packages.
Model
Best when
Typically includes
Strategic Advisory
Technical and commercial diagnosis, prioritization, measurement, and senior advice for teams that can execute internally.
You have capable teams and need a clear, prioritized plan to direct them.
Audits, roadmap, advisory sessions with your team and partners
Growth & Technical Operations
Ongoing partnership combining strategy with a defined amount of implementation and specialist coordination.
There is a backlog of high-impact work and no one senior enough to own it end to end.
Monthly priorities, a defined amount of implementation, coordination with developers and agencies
Fractional Ecommerce Growth Leadership
Senior ownership of search, web performance, marketing technology, and the cross-functional roadmap without adding a full-time executive.
You need ownership across marketing, technology and vendors without a full-time executive hire.
Roadmap and budget input, vendor management, a seat in your planning cadence
Prefer a defined first step? Some clients begin with a fixed-scope diagnostic — a short advisory engagement that ends in a prioritized roadmap. It’s an option, not a requirement; most conversations simply start with a call.
How every engagement runs
Discover
Understand the business, the customer and the technical environment: analytics, platform, integrations, team and constraints.
Output Findings memo and system map
Prioritize
Rank opportunities by expected impact, effort and risk. Agree a short list worth doing now — and what to leave alone.
Output Prioritized roadmap
Execute
Implement directly, or coordinate your developers and agencies with clear specifications, QA and measurement built in.
Output Shipped, documented changes
Optimize
Measure what changed, learn from it, and feed the results into the next cycle of priorities.
Output Results review and next priorities
Your next growth opportunity might be hiding in your technology.
Tell us what you’re working on. You’ll get a direct reply from the founder — and an honest view on whether we’re the right fit.